GUIDE TO FINE JEWELRY CRAFTSMANSHIP

Guide to Professional Fine Jewelry Craftsmanship

The Jewelers of America Guide to Professional Fine Jewelry Craftsmanship is a counter reference tool with clear illustrations that explains standards of quality jewelry craftsmanship to educate jewelry store personnel and jewelry customers. There’s nothing like it on the market for jewelry professionals in a variety of departments – from bench to sales to quality control and management – to use to more clearly communicate with each other and customers.

WHY EVERY JEWELER SHOULD OWN ONE
  • Using The Jewelers of America Guide to Professional Fine Jewelry Craftsmanship for both jewelry sales and repairs contributes to greater customer satisfaction and higher sales and profits.
  • The Guide to Professional Fine Jewelry Craftsmanship is the ultimate fine jewelry craftsmanship guide and a valuable reference tool for new hires, jewelry sales associates, bench jewelers, appraisers, quality control personnel and customers.
  • It illustrates both professional and problematic jewelry components and helps your professional jewelry team to identify and explain needed repairs.
  • It enhance sales presentations by demonstrating both professional craftsmanship and potential failures of design.
  • It helps your jewelry staff maintain unified standards of performance and ethics, and clearly communicate them to each other and customers.

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Members: $89.95

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